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VAA Art Café: Art Sales on Instagram

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Call for Artists! Join our free online Art Café with award-winning London artist, Helga Stentzel. This session is for artists of all levels who would like to understand the best tips for getting their artwork visible on Instagram to buyers, media and art galleries.  Instagram is the biggest social media channel for art sales globally and has recently changed how they display posts and its algorithm. Navigating these changes presents opportunities for artists to change how they work to connect with buyers.


With an Instagram following of 240K, Helga Stentzel is renowned for her niche of Household Surrealism. A St. Martins alumna, Helga worked as an Art Director before becoming a full-time artist. Helga’s work has received media attention across the globe – from Columbia to Korea; including in the press, on TV and online. 


This session will help artists of all levels to pivot their art practice, covering:


  • How to navigate changes by Instagram (affecting artists globally)
  • Advice on how to reach new audiences
  • Common mistakes to avoid in gaining visibility


The Art Café will take place via Zoom Webinar at 14.00 GMT on 25th August 2022.


Artists & Photographers

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